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Saturday, September 5, 2009

Secrets Of Warren Buffett

By Mike Swanson

Warren Buffett strategy is known worldwide for being one of the most successful at buying stock picks ever. His philosophy is based on the Benjamin Graham process of value investing. When he took control of Berkshire Hathaway in 1965 he invested $10,000, this investment today is worth nearly $30 million. If he has invested this amount in the S&P 500 it would have grown in value to $500 000!

Looking at numbers like this is it not surprising that the Warren Buffett legend has also grown to mythical proportions. But how did he do it? By value investing, he like many other bargain hunters, looks for product that are undervalued, finds them and invest in their stocks. The majority of other buyers don't see the investment value in these products, but Warren Buffett does.

Undervalued stocks don't normally attract investors, but their low worth is what attracts Warren Buffett. He is able to predict what they will be worth by analyzing the fundamentals of the business, and this is what helps him to predict that the market will eventually favor his stocks.

He is not concerned with facts such as supply and demand. This is normally what controls markets, but Warren Buffett is not looking for short term gains, he is looking for long term, return on investment. The quote that best describes the way he thinks is: "In the short term the market is a popularity contest; in the long term it is a weighing machine".

He looks at stocks in terms of the company's overall potential to make money. Because he seeks long term investment value, capital gain is of no consequence, and this is what makes value investing so different to other methods of investing.

There are a number of questions he asks himself when evaluating the relationship between the price and the level of excellence of a stock. These include but are not limited to the return on equity in terms of performance, whether the business avoids excess debt, if the profit margins are high and are they increasing, how long it has been a public company and whether the company relies on a commodity for its products. - 23196

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